Perhaps this is an attempt to thwart water/hydrogen powered automobiles or an attempt to replace "Petrodollars" with "Aquadollars"--seems they look for frequency in acquisition (i.e. transaction potential per day) in whatever they target) thusly aiming to create markets by divisive insertion of themselves in between people. Consider how much the telecommunications industry makes off calls from soldiers-at-war to their families (really? shouldn't that be free?) or from prison-inmate calls. No doubt, they realized that money is to be made off of over-complicating people's lives.