Well that is interesting. I consider the idea that people believe the Biblical meaning of heart as being what is in one's chest rather than meaning mind. On that note, speaking of mind and 'mind control', its interesting the number of organizations alleging to help "persons of color" might actually only serve to exist to maintain use of the injurious terminology (the NAACP comes to mind). Morgan Freeman might be onto something....
Similarly, consider the effects of stopping saying or remembering a social security number.
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Note how it ties together: "black" isn't so much a color in law but a term connoting 'death' contrasted to... 'life'. Its widely held that dark side occultist tends to abhor the original jurisdiction.
Source: The Real Man: A Study Guide (ch. 7)